Blade Rush – Privacy Policy
In short: Blade Rush has no user accounts and no game server of its own. Your progress is stored on your device and, if you use it, in your own Google Play Games or iCloud storage. The game shows ads through Google AdMob, which uses device identifiers and similar data to show and measure ads – personalized ads only where you have given consent where the law requires it. Purchases are handled by Google Play or the Apple App Store; we never see your payment details. We do not sell your personal information.
1. Who we are
Blade Rush (the “Game”) is a mobile game published by BR GAME (“we”, “us”, “our”) on Google Play and the Apple App Store. For the purposes of data protection laws such as the EU and UK General Data Protection Regulation (GDPR), BR GAME is the controller of the limited personal information described in this policy that is processed for the Game.
Contact: bedisdogan50@gmail.com
2. Scope of this policy
This policy applies to the Game on Android and iOS and to any communication you have with us about it. It does not apply to the services of third parties (such as Google, Apple or Unity), which have their own privacy policies; links are given in section 6.
3. Information the game uses
3.1 Information that stays on your device
To run the Game, the following is saved locally on your device (in the app’s own storage) and is not sent to us:
- Game progress: levels, coins, parts, XBlades, upgrades, boosters, stars, missions, records, season and league progress, ghost race recordings.
- Settings: sound, music, graphics quality, language, notification preference.
- The arena name (nickname) you may choose. It is shown only inside the Game on your device.
- Records of your purchases (which items you own), used to give you what you bought.
- The times at which you start playing on the last days, used only on your device to choose a convenient time for reminders (see 3.6).
3.2 Cloud save (optional)
- Android – Google Play Games Services: if you are signed in to Google Play Games, the Game saves a copy of your progress with the Saved Games feature of Google Play Games. The save is stored in your Google account and is linked to your Play Games profile (player ID and display name). The Game reads your Play Games display name only to show which account is connected. Google processes this information under its own privacy policy.
- iOS – iCloud: if you are signed in to iCloud, the Game saves a copy of your progress in iCloud key-value storage that belongs to your Apple ID. We cannot see your Apple ID or any other iCloud data.
The cloud copy contains only game data (the items listed in 3.1, without the graphics setting). It lets you restore your progress on a new device or after reinstalling. You can stop using it by signing out of Google Play Games or by turning iCloud off for the Game in your device settings.
3.3 Advertising (Google AdMob)
The Game shows rewarded and interstitial ads through Google AdMob (Google Mobile Ads SDK). To deliver, limit, measure and protect ads, and – where you allow it – to personalize them, Google may collect and process:
- Device identifiers: the advertising ID on Android (AAID) and, on iOS only if you allow tracking, the Identifier for Advertisers (IDFA); on iOS without permission, an app-specific identifier (IDFV) may be used.
- IP address and an approximate location derived from it (country or city level, never precise GPS location).
- Device and app information: device model, operating system and version, language, network type, app version.
- Ad interactions (ads shown, taps, completed videos) and diagnostic information such as crash or performance data of the ad SDK.
In the European Economic Area, the United Kingdom and Switzerland, and in other places where required, the Game asks for your consent through Google’s consent message (User Messaging Platform) before personalized ads are shown. On iOS, the system asks whether the Game may track you; if you decline, the IDFA is not used. See section 7 for your choices.
3.4 Purchases and the VIP subscription
In-app purchases and the weekly VIP subscription are processed entirely by Google Play (Android) or the Apple App Store (iOS). We never receive your name, card number, billing address or other payment details. To deliver what you bought and to restore purchases, the Game receives from the store the product, the transaction or order ID, the purchase time and the purchase status. The purchase functions use the Unity In-App Purchasing library provided by Unity Technologies, which processes this purchase information only to complete and verify transactions.
3.5 Internet connection check
Some modes are played online. To check whether your device has an internet connection, the Game sends a simple request to a Google server (clients3.google.com). Like any internet request, it reveals your IP address to Google; no game data or identifier is included.
3.6 Notifications
If you allow notifications, the Game schedules reminders (for example, that a daily reward is ready) locally on your device – at most one a day, at about the time you usually play. No push service, push token or server is used. You can turn notifications off in the Game (Settings → Notifications) or in your device settings at any time.
3.7 Sharing from the game
If you use a share button (for example to share a victory card, a screenshot or a ghost race code), the Game creates the image or text on your device and hands it to your device’s share menu. It goes only to the app and the people you choose. Ghost race codes and friend invite codes contain only game data.
3.8 Information we do not collect
The Game does not ask you to create an account and does not collect your name, e-mail address, phone number, contacts, photos, precise location, microphone or camera data. We do not run analytics on our own servers. If you e-mail us, we receive your e-mail address and the content of your message.
4. How the information is used
- To provide the Game and its features, and to save and restore your progress.
- To deliver purchased items and subscription benefits and to restore purchases.
- To show ads, to limit how often they appear, to measure them and to prevent ad fraud – and, with your consent where required, to personalize them.
- To send the reminders you allowed.
- To answer your messages and requests.
- To keep the Game secure and to comply with legal obligations.
5. Legal bases (EEA, UK and Switzerland)
- Performance of a contract – providing the Game you downloaded, cloud saves you use, and the items and subscription you bought.
- Consent – personalized advertising, access to device identifiers where consent is required, iOS tracking, and notifications. You can withdraw consent at any time (see section 7); this does not affect processing before the withdrawal.
- Legitimate interests – showing non-personalized ads that finance the free Game, measuring ads, preventing fraud and abuse, checking the internet connection, and answering your messages.
- Legal obligation – where we must keep or disclose information by law.
6. Third-party services
The Game relies on the following providers. They process information under their own privacy policies:
| Provider | Purpose | Privacy policy |
|---|---|---|
| Google AdMob / Google Mobile Ads SDK, User Messaging Platform (Google LLC / Google Ireland Ltd.) | Advertising, ad consent | policies.google.com/privacy How Google uses information from apps that use its services |
| Google Play Games Services, Google Play Billing | Cloud save (Android), purchases (Android) | policies.google.com/privacy |
| Apple App Store, StoreKit, iCloud (Apple Inc.) | Purchases (iOS), cloud save (iOS), notifications permission | apple.com/legal/privacy |
| Unity Technologies (game engine, Unity In-App Purchasing) | Running the Game, processing purchases | unity.com/legal/privacy-policy |
7. Advertising and your choices
- In the Game: where the law requires it, Settings shows an AD CHOICES button that opens Google’s consent form again so you can change or withdraw your consent.
- Android: Settings → Google → Ads (or Settings → Privacy → Ads, depending on the device) lets you delete or reset your advertising ID.
- iOS: Settings → Privacy & Security → Tracking lets you allow or deny tracking for the Game.
- Fewer ads: the NO ADS purchase and the VIP subscription remove ads between levels and fights.
If you decline personalized ads, you will still see ads, but they will be less relevant to you (non-personalized ads may still use information such as your approximate location and device information for delivery, frequency capping and fraud prevention).
8. Sharing of information
We do not sell your personal information for money. Information is shared only:
- with the providers listed in section 6, as described in this policy;
- if required by law, a court order or to protect the rights, safety and security of our users, the public or BR GAME;
- in connection with a merger, acquisition or sale of the Game, in which case this policy continues to apply.
9. How long information is kept
- On your device: until you delete the app or clear its data.
- Cloud save: until you delete it. Android: in the Google Play Games app or your Google account settings you can delete the data of the Game. iOS: Settings → [your name] → iCloud → Manage Storage.
- Advertising and purchase data: kept by Google, Apple and Unity according to their policies.
- E-mails to us: as long as needed to handle your request, and no longer than 2 years after our last exchange unless the law requires longer.
10. Your rights
Depending on where you live, you may have the right to access, correct, delete or receive a copy of your personal information, to restrict or object to processing, to withdraw consent, and to lodge a complaint with a data protection authority (in the EEA, the authority of your country; in the UK, the ICO; in Türkiye, the Personal Data Protection Authority – KVKK).
Because the Game has no accounts and no server of its own, we do not hold game data about you: it is on your device and in your own Google or Apple storage, which you can delete as described in section 9. For ad data, use the choices in section 7 or the tools of Google. For anything else, write to bedisdogan50@gmail.com; we will answer within 30 days. We may need to ask for information to confirm your request.
11. Additional information for US residents
Under some US state privacy laws (for example in California, Virginia, Colorado, Connecticut, Utah and Texas), the use of identifiers and ad interaction data by advertising partners for personalized ads may be considered “sharing” for cross-context behavioral advertising or “targeted advertising”. We do not sell personal information for money. You can opt out of personalized ads through the consent message of the Game where shown, through AD CHOICES in Settings, or through your device settings (section 7). We do not discriminate against you for using your rights. In the last 12 months the categories of information described in section 3 (identifiers, internet or device activity, approximate location, purchase records) were used for the purposes in section 4.
12. Children
The Game is not directed to children under the age of 13, and we do not knowingly collect personal information from them. If you are a parent or guardian and believe that your child has provided personal information, contact us and we will help to delete it.
13. Security
All connections the Game makes use encryption (HTTPS). Data on your device is protected by the security of your operating system, and cloud saves by the security of your Google or Apple account. No method of storage or transmission is 100% secure, but we use reasonable measures to protect information.
14. International transfers
Our providers may process information in countries other than yours, including the United States. Where data from the EEA, the UK or Switzerland is transferred, the providers rely on appropriate safeguards such as the European Commission’s Standard Contractual Clauses or adequacy decisions (for example the EU–US Data Privacy Framework).
15. Changes to this policy
We may update this policy when the Game or the law changes. The new version will be published on this page with a new “last updated” date. If the changes are important, we will also inform you in the Game.
16. Contact
BR GAME
E-mail: bedisdogan50@gmail.com